Empower English Academy

Overview

The academy launched without a central operational system. As the business grew, enrolment, scheduling, lesson records, payments, and student tracking were brought into one connected system.

The problem

Operations began without a shared system. Records, lesson balances, schedules, and student progress were tracked manually or inconsistently, creating a need to digitise and connect the workflow.

• —No consistent system for enquiries or student records
• —Lesson history often depended on memory or handwritten notes
• —Lesson balances and scheduling required manual tracking

Implementation

Four components designed to work as one system.

Public Website

A multilingual public site for enquiries and bookings.

• —Multilingual content (Korean, English, Chinese)
• —Booking and lead-generation flows
• —Vercel deployment

Next.jsnext-intlVercelResend

CRM & Internal Systems

Enquiries, payments, packages, and follow-ups in one workflow.

• —Structured student management
• —Connected enquiries, payments, and packages
• —PTE results tracking

Google SheetsApps ScriptGoogle Forms

Calendar & Workflow Automation

Scheduling and follow-ups with less manual work.

• —Calendar and lesson sync
• —Automated follow-ups
• —Apps Script workflows

Apps ScriptCalendar APIAutomation

Student & Tutor Portal

Lesson records and progress tracking for tutors and students.

• —Lesson logs and progress tracking
• —Centralised lesson records
• —Clearer visibility into student progress
• —PTE vocabulary practice with dictation and word-meaning matching

Next.jsTypeScriptTailwindNeon

How it fits together

Each component connects to the same student record. Enquiries flow into the CRM, then into scheduling and lesson records. Automation reduces duplicate entry and manual tracking.

Where it stands

• —Enrolment data is captured through a structured form
• —Tutors record lesson history directly in the system
• —Calendar integration reduces manual scheduling and lesson-balance tracking
• —The system is used daily and continues to evolve with operational needs

Tech

Next.js and TypeScript power the interfaces. Google Sheets, Forms, Apps Script, and Calendar support operational workflows, while Neon Postgres stores extended application data.